Effective Date: 25 May 2026 · Last Updated: 25 May 2026
Please read these Terms and Conditions carefully before engaging Allevia Labs for any services. By entering into a service agreement or otherwise engaging with us, you confirm that you have read, understood, and agreed to be bound by these terms.
Parties and Definitions
"Allevia Labs", "we", "us", or "our" refers to Allevia Labs, a sole proprietorship registered in Singapore.
"Client", "you", or "your" refers to the individual or entity engaging Allevia Labs for services.
"Services" refers to all digital marketing and digital advertising services provided by Allevia Labs, as agreed upon in a proposal, scope of work, or written agreement between the parties.
"Agreement" refers to these Terms and Conditions together with any proposal, scope of work, or service agreement entered into by the parties.
Scope of Services
Allevia Labs provides digital marketing and digital advertising services, which may include but are not limited to:
Paid media planning, buying, and management (e.g. Google Ads, Meta Ads)
Social media marketing and content strategy
Search engine marketing (SEM) and search engine optimisation (SEO) advisory
Campaign performance reporting and analytics
Digital advertising creative direction and copywriting
Other services as agreed upon in writing
The specific services, deliverables, timelines, and fees applicable to each engagement will be set out in a separate proposal or scope of work document, which forms part of the Agreement.
Engagement and Acceptance
An engagement is formalised when the Client accepts a proposal or scope of work in writing (including via email), makes a payment, or otherwise provides written instruction to proceed. By doing so, the Client confirms acceptance of these Terms and Conditions.
We reserve the right to decline any engagement at our sole discretion.
Fees, Payments, and Invoicing
Our fees will be set out in the applicable proposal or scope of work. The following payment terms apply unless otherwise agreed in writing:
Invoices are due within 14 days of the invoice date, unless stated otherwise
A deposit of up to 50% of the project fee may be required before work commences
Retainer fees are payable in advance at the start of each billing cycle
All fees are quoted in Singapore Dollars (SGD) unless otherwise stated
Goods and Services Tax (GST) will be applied if and when Allevia Labs is GST-registered
Late payments may incur interest at a rate of 1.5% per month on the outstanding balance. We reserve the right to suspend services for overdue accounts.
Ad spend, platform fees, and other third-party costs are separate from our service fees and will be invoiced or billed directly as agreed.
Client Responsibilities
To enable us to deliver the Services effectively, you agree to:
Provide accurate, complete, and timely information, materials, and approvals as reasonably required
Ensure that any content, assets, or materials provided to us do not infringe the intellectual property, privacy, or other rights of any third party
Obtain all necessary licences, consents, and permissions for materials you provide
Maintain sufficient ad account access, budget approvals, and platform credentials as required
Designate a primary point of contact for the duration of the engagement
Delays caused by the Client's failure to fulfil these responsibilities may result in revised timelines or additional fees, for which Allevia Labs shall not be liable.
Intellectual Property
Client-owned materials: All content, assets, trademarks, and materials provided by you remain your property. You grant us a limited licence to use them solely for the purpose of delivering the Services.
Deliverables: Upon receipt of full payment, ownership of deliverables created specifically for you (e.g. ad creatives, copy) will transfer to you, unless otherwise agreed in writing.
Our tools and methodology: All proprietary processes, frameworks, templates, and tools developed or used by Allevia Labs in delivering the Services remain our exclusive property.
Third-party assets: Any third-party stock images, fonts, or software used in deliverables are subject to the terms of their respective licences. We will inform you of any licensing requirements.
Confidentiality
Each party agrees to keep confidential any proprietary or sensitive information received from the other party in connection with the Agreement, and not to disclose such information to third parties without prior written consent, except where disclosure is required by law.
This obligation survives termination of the Agreement for a period of two (2) years.
Advertising Platform Policies
Our Services are subject to the policies and terms of third-party advertising platforms (including but not limited to Google, Meta, TikTok, and LinkedIn). We are not responsible for:
Ad disapprovals, account suspensions, or policy changes imposed by platforms
Fluctuations in advertising performance resulting from algorithm or platform changes
Delays or losses arising from platform technical issues
We will make reasonable efforts to comply with platform policies and notify you promptly of any material issues.
No Guarantee of Results
Digital marketing and advertising outcomes depend on many factors outside our control, including market conditions, platform algorithms, competition, and budget. We do not guarantee specific results including but not limited to revenue, conversions, reach, or return on ad spend (ROAS).
We will apply reasonable skill and care in delivering the Services and will keep you informed of campaign performance through agreed reporting mechanisms.
Limitation of Liability
To the fullest extent permitted by applicable law:
Our total liability to you under or in connection with the Agreement shall not exceed the total fees paid by you to Allevia Labs in the three (3) months immediately preceding the event giving rise to the claim
We shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including but not limited to loss of revenue, profits, data, or business opportunities
We shall not be liable for losses arising from your failure to fulfil your responsibilities under Clause 5
Nothing in these Terms limits liability for death, personal injury, or fraud caused by our negligence.
Termination
Termination by either party: Either party may terminate the Agreement by providing 30 days' written notice to the other party.
Immediate termination: We may terminate the Agreement immediately if you:
Fail to make payment within 30 days of the due date
Breach these Terms and fail to remedy the breach within 14 days of written notice
Engage in conduct that we reasonably consider unlawful, harmful, or reputationally damaging
Effect of termination: Upon termination, you remain liable for all fees for Services rendered up to the date of termination. Deposits are non-refundable unless Allevia Labs terminates without cause. Each party will return or destroy the other party's confidential information upon request.
Amendments
We may update these Terms and Conditions at any time. Updated terms will be communicated to you via email or posted with a revised effective date. Continued engagement with our Services after such updates constitutes acceptance of the revised terms.
Any changes to the scope of an active engagement must be agreed upon in writing by both parties.
Governing Law and Dispute Resolution
These Terms and Conditions are governed by and construed in accordance with the laws of the Republic of Singapore.
In the event of any dispute, both parties agree to first attempt resolution through good-faith negotiation. If a resolution cannot be reached within 30 days, the dispute shall be referred to mediation through the Singapore Mediation Centre (SMC) before resorting to litigation.
Both parties submit to the exclusive jurisdiction of the courts of Singapore.
Miscellaneous
Entire Agreement: These Terms, together with any applicable proposal or scope of work, constitute the entire agreement between the parties and supersede all prior discussions and representations.
Severability: If any provision of these Terms is found to be unenforceable, the remaining provisions shall continue in full force and effect.
Waiver: Failure to enforce any provision of these Terms does not constitute a waiver of our right to enforce it at a later time.
Assignment: You may not assign your rights or obligations under the Agreement without our prior written consent. We may engage sub-contractors to assist in delivering the Services without your consent, provided we remain responsible for their work.
Contact Us
For any questions regarding these Terms and Conditions, or to give notice under these Terms, please contact us:
Allevia Labs
Sole Proprietorship · Registered in Singapore
Email: chris@alleviaconsulting.com
© 2026 Allevia Labs. All rights reserved.
Governed by the laws of Singapore